Pot, this is kettle… Sunday Times (W.A.) provides resource for English teachers. (3)

Sometimes I do tell the Sunday Times of the writing I have found annoying.  An example:

The Editor
The Sunday Times
C/- letters@pst.newsltd.com.au

In your B+S supplement (and, too often, the abbreviation letters are appropriate) of 03 April 2016 page 3, one of the suggestions for a healthier life is “Swap this… book for iPad.”

Reading on, one learns that sleep quality is likely to be better if one reads a paper text rather than reading on a tablet. In Standard Australian English, if I swap this for that, I dispose of this and receive that; if I substitute this for that I use this rather than that. Your paper often uses these incorrectly. In this case, the heading should have read “Swap this … iPad for book.”

This is one of a string of errors and malapropisms which have made your newspaper a valuable teaching resource. I believe that, in your efforts to cut costs, you have outsourced editing to people who are not truly familiar with English. My occasional telephone complaints have been brushed off with “You know what we meant,” and my written corrections have not changed your performance. This shows the general public that “You know what I mean!” is a valid response to criticism of one’s English usage. So why should students bother to learn correct usage?

Although I appreciate the chance to let primary school children correct adults’ published texts – ego-boosting editing practice – I think it is time you spent the money to employ literate editors. THEN you could complain about the quality of teaching in Australia.

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